Use relevant hashtags. The most important thing is to use hashtags that are relevant to your pin. Don’t just use popular hashtags that don’t have anything to do with your content.

Use a mix of popular and niche hashtags. You want to use a mix of hashtags that are popular enough that people will see them but also niche enough that you’re not competing with too many other pins.

Don’t overuse hashtags. You don’t want to stuff your pin description with hashtags. A good rule of thumb is to use no more than 15-20 hashtags.

Use long-tail hashtags. Long-tail hashtags are more specific than short-tail hashtags. For example, instead of using the hashtag #travel, you could use the hashtag #travelphotography.

Use Pinterest’s suggested hashtags. When you start typing a hashtag into Pinterest, Pinterest will suggest some other hashtags that you might want to use. These suggestions can be a great way to find new hashtags to use.

Use a hashtag research tool. There are a number of hashtag research tools available online that can help you find popular hashtags for your niche.

Create a branded hashtag. Create a branded hashtag that you can use on all of your pins. This will help people to find your content and build brand awareness.

Use hashtags in your pin descriptions. The best place to use hashtags on Pinterest is in your pin descriptions. You can also use them in your board descriptions, but this is less effective.

Track your results. Keep track of which hashtags are performing well for you and which ones aren’t. This will help you to refine your hashtag strategy over time.

Don’t be afraid to experiment. The best way to find the right hashtags for your pins is to experiment and see what works. There is no one-size-fits-all answer, so be sure to try out different hashtags and see what gets you the best results.